Campaigns

We hosted an exclusive launch preview of the Blue Tab™ collection, our most elevated expression of denim.

Four cities. Four headliners. Four nights of fired-up live sets. Check out the greatest hits from our multi-city music series.

This holiday season, gift your family—the ones you grew up with or the ones you found—pieces from the Levi's® family. Specifically, our love-forever icons: 501® Jeans and Trucker Jackets.

These are clothes that get better with time, a little like your very best friendships. And speaking of those people you love, they’ll love these clothes too! This season, dress and give thoughtfully.

As long time admirers of Peggy’s distinctive fashion perspective, we enlisted the DJ to put her spin on this season’s standout 501® Jeans.

Here are five guys pulling off our latest throwback fits with updated, individual style. The best part is, we’ll even tell you how they do it.

This nostalgic collection features relaxed denim, simple layers, and positive feelings. Everything is fine, as we previously stated. However, we've included some of our personal favourites here.

This season we’re here to suggest something radical: Buy almost everything too big. Or, two big, rather. As in two sizes up from your normal size. Clever, right?

To celebrate 149 years of the Levi's® 501® jean that started it all, we’ve teamed up with five visionaries from across Southeast Asia who champion the same iconic spirit.

Every May, we celebrate the anniversary of Levi's® 501® Original with a series of events all over the world. Join us to commemorate this denim legend.

Model, classically-trained artist and denim enthusiast Silas Oochats sci-fi, jeans and childhood Chinese New Year memories.

What makes model Cyii Cheng tick? Read on as she talks her Y2K-inspired style, upcycling and why she’s looking forward to Chinese New Year.

Khalid’s trip back to his hometown of El Paso to empower kids at the local Boys & Girls club marks the launch of Levi’s® Music Project’s new digital music education community.